{"id":98924,"date":"2026-03-16T10:10:06","date_gmt":"2026-03-16T03:10:06","guid":{"rendered":"https:\/\/generali.co.th\/?p=98924"},"modified":"2026-03-16T10:11:32","modified_gmt":"2026-03-16T03:11:32","slug":"digital-data-analyst","status":"publish","type":"post","link":"https:\/\/generali.co.th\/en\/job\/digital-data-analyst\/","title":{"rendered":"Digital Data Analyst"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"98924\" class=\"elementor elementor-98924\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4d8abd3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4d8abd3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a8f019e\" data-id=\"a8f019e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-85bafc8 elementor-widget elementor-widget-spacer\" data-id=\"85bafc8\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5458547 elementor-widget elementor-widget-spacer\" data-id=\"5458547\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ceb457 elementor-widget elementor-widget-heading\" data-id=\"4ceb457\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Digital Data Analyst<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28886d0 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"28886d0\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c0d43a elementor-widget elementor-widget-heading\" data-id=\"6c0d43a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Job Description<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-802307d elementor-widget elementor-widget-text-editor\" data-id=\"802307d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Design and maintain digital measurement frameworks by proactively identifying key data points and events that should be tracked across digital platforms.<\/li><li>Translate both business requirements and platform features into structured tracking specifications and work with developers to implement them.<\/li><li>Coordinate with technology teams to ensure proper tracking implementation and data availability within systems.<\/li><li>Monitor data flow and validate data accuracy once tracking is deployed to ensure reliable reporting.<\/li><li>Extract, consolidate, and structure data from multiple sources to support business monitoring and analysis.<\/li><li>Develop dashboards and data visualizations to provide clear visibility of digital performance and customer behavior.<\/li><li>Prepare regular performance reports and analysis for business teams and management.<\/li><li>Translate data insights into actionable recommendations to improve platform performance, customer journey, and business campaigns.<\/li><li>Support digital, marketing, product, and technology teams with data analysis to drive continuous platform and business improvements.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-003000a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"003000a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-84a0484\" data-id=\"84a0484\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c5f3ad5 elementor-widget elementor-widget-heading\" data-id=\"c5f3ad5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Qualifications\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30de9d0 elementor-widget elementor-widget-text-editor\" data-id=\"30de9d0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>2\u20135 years\u2019 experience in data analytics, BI, or digital performance analysis<\/li><li>Strong skills in advanced Excel; SQL required<\/li><li>Experience with dashboard \/ visualization tools (Power BI, Tableau, Looker, etc.)<\/li><li>Good communication skills in Thai and English<\/li><li>Able to work independently end\u2011to\u2011end and with cross\u2011functional<\/li><li>Ability to turn data insights into business recommendations<\/li><li>Experience with digital platform or customer analytics<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7143839 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7143839\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/generali.co.th\/en\/jobs\/jobs-form\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">APPLY<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30c03ad elementor-widget elementor-widget-spacer\" data-id=\"30c03ad\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Job Description Design and maintain digital measurement frameworks by proactively identifying key data points and events that should be tracked across digital platforms. Translate both business requirements and platform features into structured tracking specifications and work with developers to implement them. Coordinate with technology teams to ensure proper tracking implementation and data availability within systems. [&hellip;]<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[103],"tags":[],"class_list":["post-98924","post","type-post","status-publish","format-standard","hentry","category-job"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital Data Analyst | Global Standard Insurance Company in Thailand | GENERALI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/generali.co.th\/en\/job\/digital-data-analyst\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Data Analyst | Global Standard Insurance Company in Thailand | GENERALI\" \/>\n<meta property=\"og:description\" content=\"Job Description Design and maintain digital measurement frameworks by proactively identifying key data points and events that should be tracked across digital platforms. Translate both business requirements and platform features into structured tracking specifications and work with developers to implement them. Coordinate with technology teams to ensure proper tracking implementation and data availability within systems. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/generali.co.th\/en\/job\/digital-data-analyst\/\" \/>\n<meta property=\"og:site_name\" content=\"Global Standard Insurance Company in Thailand | GENERALI\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-16T03:10:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-16T03:11:32+00:00\" \/>\n<meta name=\"author\" content=\"Generali\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Generali\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/generali.co.th\\\/job\\\/digital-data-analyst\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/generali.co.th\\\/job\\\/digital-data-analyst\\\/\"},\"author\":{\"name\":\"Generali\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/916604e682cbf0aa1255ee6bc70c6db1\"},\"headline\":\"Digital Data Analyst\",\"datePublished\":\"2026-03-16T03:10:06+00:00\",\"dateModified\":\"2026-03-16T03:11:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/generali.co.th\\\/job\\\/digital-data-analyst\\\/\"},\"wordCount\":206,\"publisher\":{\"@id\":\"\\\/#organization\"},\"articleSection\":[\"\u0e23\u0e31\u0e1a\u0e2a\u0e21\u0e31\u0e04\u0e23\u0e07\u0e32\u0e19\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/generali.co.th\\\/job\\\/digital-data-analyst\\\/\",\"url\":\"https:\\\/\\\/generali.co.th\\\/job\\\/digital-data-analyst\\\/\",\"name\":\"Digital Data Analyst | Global Standard Insurance Company in Thailand | GENERALI\",\"isPartOf\":{\"@id\":\"\\\/#website\"},\"datePublished\":\"2026-03-16T03:10:06+00:00\",\"dateModified\":\"2026-03-16T03:11:32+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/generali.co.th\\\/job\\\/digital-data-analyst\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/generali.co.th\\\/job\\\/digital-data-analyst\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/generali.co.th\\\/job\\\/digital-data-analyst\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u0e2b\u0e19\u0e49\u0e32\u0e41\u0e23\u0e01\",\"item\":\"https:\\\/\\\/generali.co.th\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u0e23\u0e31\u0e1a\u0e2a\u0e21\u0e31\u0e04\u0e23\u0e07\u0e32\u0e19\",\"item\":\"https:\\\/\\\/generali.co.th\\\/en\\\/category\\\/job\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Digital Data Analyst\"}]},{\"@type\":\"WebSite\",\"@id\":\"\\\/#website\",\"url\":\"\\\/\",\"name\":\"Global Standard Insurance Company in Thailand | GENERALI\",\"description\":\"Global Standard Insurance Company in Thailand | GENERALI\",\"publisher\":{\"@id\":\"\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"\\\/#organization\",\"name\":\"Global Standard Insurance Company in Thailand | GENERALI\",\"url\":\"\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/generali.co.th\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/Logo_red-1.png\",\"contentUrl\":\"https:\\\/\\\/generali.co.th\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/Logo_red-1.png\",\"width\":500,\"height\":397,\"caption\":\"Global Standard Insurance Company in Thailand | GENERALI\"},\"image\":{\"@id\":\"\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/916604e682cbf0aa1255ee6bc70c6db1\",\"name\":\"Generali\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Digital Data Analyst | Global Standard Insurance Company in Thailand | GENERALI","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/generali.co.th\/en\/job\/digital-data-analyst\/","og_locale":"en_US","og_type":"article","og_title":"Digital Data Analyst | Global Standard Insurance Company in Thailand | GENERALI","og_description":"Job Description Design and maintain digital measurement frameworks by proactively identifying key data points and events that should be tracked across digital platforms. Translate both business requirements and platform features into structured tracking specifications and work with developers to implement them. Coordinate with technology teams to ensure proper tracking implementation and data availability within systems. [&hellip;]","og_url":"https:\/\/generali.co.th\/en\/job\/digital-data-analyst\/","og_site_name":"Global Standard Insurance Company in Thailand | GENERALI","article_published_time":"2026-03-16T03:10:06+00:00","article_modified_time":"2026-03-16T03:11:32+00:00","author":"Generali","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Generali","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/generali.co.th\/job\/digital-data-analyst\/#article","isPartOf":{"@id":"https:\/\/generali.co.th\/job\/digital-data-analyst\/"},"author":{"name":"Generali","@id":"\/#\/schema\/person\/916604e682cbf0aa1255ee6bc70c6db1"},"headline":"Digital Data Analyst","datePublished":"2026-03-16T03:10:06+00:00","dateModified":"2026-03-16T03:11:32+00:00","mainEntityOfPage":{"@id":"https:\/\/generali.co.th\/job\/digital-data-analyst\/"},"wordCount":206,"publisher":{"@id":"\/#organization"},"articleSection":["\u0e23\u0e31\u0e1a\u0e2a\u0e21\u0e31\u0e04\u0e23\u0e07\u0e32\u0e19"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/generali.co.th\/job\/digital-data-analyst\/","url":"https:\/\/generali.co.th\/job\/digital-data-analyst\/","name":"Digital Data Analyst | Global Standard Insurance Company in Thailand | GENERALI","isPartOf":{"@id":"\/#website"},"datePublished":"2026-03-16T03:10:06+00:00","dateModified":"2026-03-16T03:11:32+00:00","breadcrumb":{"@id":"https:\/\/generali.co.th\/job\/digital-data-analyst\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/generali.co.th\/job\/digital-data-analyst\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/generali.co.th\/job\/digital-data-analyst\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u0e2b\u0e19\u0e49\u0e32\u0e41\u0e23\u0e01","item":"https:\/\/generali.co.th\/"},{"@type":"ListItem","position":2,"name":"\u0e23\u0e31\u0e1a\u0e2a\u0e21\u0e31\u0e04\u0e23\u0e07\u0e32\u0e19","item":"https:\/\/generali.co.th\/en\/category\/job\/"},{"@type":"ListItem","position":3,"name":"Digital Data Analyst"}]},{"@type":"WebSite","@id":"\/#website","url":"\/","name":"Global Standard Insurance Company in Thailand | GENERALI","description":"Global Standard Insurance Company in Thailand | GENERALI","publisher":{"@id":"\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"\/#organization","name":"Global Standard Insurance Company in Thailand | GENERALI","url":"\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"\/#\/schema\/logo\/image\/","url":"https:\/\/generali.co.th\/wp-content\/uploads\/2022\/03\/Logo_red-1.png","contentUrl":"https:\/\/generali.co.th\/wp-content\/uploads\/2022\/03\/Logo_red-1.png","width":500,"height":397,"caption":"Global Standard Insurance Company in Thailand | GENERALI"},"image":{"@id":"\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"\/#\/schema\/person\/916604e682cbf0aa1255ee6bc70c6db1","name":"Generali"}]}},"_links":{"self":[{"href":"https:\/\/generali.co.th\/en\/wp-json\/wp\/v2\/posts\/98924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/generali.co.th\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/generali.co.th\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/generali.co.th\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/generali.co.th\/en\/wp-json\/wp\/v2\/comments?post=98924"}],"version-history":[{"count":0,"href":"https:\/\/generali.co.th\/en\/wp-json\/wp\/v2\/posts\/98924\/revisions"}],"wp:attachment":[{"href":"https:\/\/generali.co.th\/en\/wp-json\/wp\/v2\/media?parent=98924"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/generali.co.th\/en\/wp-json\/wp\/v2\/categories?post=98924"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/generali.co.th\/en\/wp-json\/wp\/v2\/tags?post=98924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}